Those with the silo mentality allow a situation to develop where the customer is presented with a jumbled set of jigsaw pieces
Tag: OOUX
Object-Oriented User Experience (OOUX) is a philosophy in information architecture and content engineering which prioritises organising objects over actions. Considering how people will think about information as objects allows designers to align the product with a person’s mental model.
Ben Terrett on the importance of information architecture and content design
GDS team on looking for the irreducible core in content and information
Design content for reuse and context first, not interfaces.