Jack Moffett’s take on why sunk costs causes shoddy design to last forever
Insights in simplicity from the legendary industrial designer who ‘put the world in a briefcase’ when he created the world’s first folding laptop computer.
Gerry McGovern on the interplay between aesthetics and function
Thoughts on Apple’s future of design innovation.
ZURB on why prototyping is a way to discover errors in your thinking
Speed of iteration beats the quality of iteration.
Content must always be actively designed and governed to meet user needs
Cull clutter and confusion to reveal signal and truth.
Design content for reuse and context first, not interfaces.