Hi, I’m Rik

I’m a Information Architect at GDS¹. I combine inclusive user research and UX design methods to make accessible, products and services which meet real user needs.

6 curated posts…


I mentor people in OOUX…

I’m an Advanced OOUX Strategist who has mentored 12 people across 2, 13-week, certification cohorts.


I organise things…

The largest IA event in the UK
with ±80 person in-person delegates annually.

A user research meetup with >4,600 members and a 4.7/5 rating.


What people say…

“Rik, I keep getting the most fantastic feedback about your work and the UX videos you did were excellent. I know that the [Head of Digital and Content] is loving working with you.”

Kate Lee, CEO, Alzheimer’s Society.

“Rik’s dedication to UX, both in and out of office hours, is a real inspiration. He has introduced me to methods, tools and frameworks which have impacted real change both personally and professionally.”

Imogen Levy, Head of Product and UCD, Digital Urgent and Emergency Care (NHS England)

“Rik’s feedback struck the perfect balance between pointing out my mistakes and guiding me toward discovering the solutions myself. This approach helped me truly understand and learn from my mistakes. He also knew exactly when to highlight the positive aspects, making the process both constructive and encouraging. Rik is a natural leader.”

Simona Munteanu, Senior UX Designer and Certified OOUXer, ING Nederland

¹ Government Digital Service (GDS) is the digital centre of the British government. We make GOV.UK, Britain’s 7th most used domain, which delivered service across more than 1.8 billion sessions, 4.1 billion page views and >850k content assets in 2025. 🤓